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Privacy Policy and Disclosure

It is important to understand how the websites that we use earn income and how our data is used online. Below, please find necessary disclosures along with the Who Are You Made Of privacy policy.

This privacy policy includes instructions about how to request that any personal data held by this website and/or it’s vendors or partners be deleted.

The website address for this privacy policy is:


I try my absolute best to research every topic that I write about to the greatest extent possible.  I’m not a doctor or a lawyer, so please don’t take anything I say as medical or legal advice.  

Additionally, I am not endorsed by any DNA testing company, although you might see advertisements for DNA testing and related services, along with other types of advertisements on this  site.   My thoughts and opinions are my own, and are not unwritten by any other person, organization, or business entity. 

Finally, I encourage you to do additional research on the topics that I explore here, in order to acquire a more complete understanding of how it all relates to your own unique DNA story.

Some links on this site are affiliate links

I am an affiliate for Ancestry DNA, Family Tree DNA, Living DNA, and 23andMe, and My Heritage, so some of the links on this website are called “affiliate links”.  This means that I will receive a commission if you use the link and make a purchase from one of those companies within a certain period of time.  I always include a note next to any affiliate links, so if you just see a regular link, it means that I will not earn any commissions if you use the link.

If you want to learn more about this type of paid advertising, you might be interested in this article about paid for advertising and affiliate marketing:

I have not received any DNA testing products for free. All of the opinions and experiences that I share on this website are my own, and I paid for my own tests.

Privacy Policy

With all of the discussion about online privacy lately, I feel I should let you know that I don’t personally collect any personal information about visitors to this website. The only exception to this applies to readers who sign up to receive my e-mail newsletter, in which case I do receive a name and e-mail address.

Even though I don’t personally collect information about a reader, there is personal data generated automatically by various technologies through use of this website.

Below, find more information about how this occurs through common scenarios.

Mediavine Programmatic Advertising (Ver 1.1)

The Website works with Mediavine to manage third-party interest-based advertising appearing on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the Website.

First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at All About Cookies.

Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the Website.

The Website collects the following data using a cookie when serving personalized ads:

  • IP Address
  • Operating System type
  • Operating System version
  • Device Type
  • Language of the website
  • Web browser type
  • Email (in hashed form)

Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitor’s referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.

If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit National Advertising Initiative opt out page. You may also visit Digital Advertising Alliance website and Network Advertising Initiative website to learn more information about interest-based advertising. You may download the AppChoices app at Digital Advertising Alliance’s AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.

For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please Mediavine Partners.


When visitors leave comments on Who Are We Made Of, we automatically collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

If you subscribe to my e-mail list, you will receive an e-mail from me weekly, as well as occasional updates (like about a new privacy policy, for example). My weekly newsletter might contain links to products or services.


Advertisers who show advertisements on this website make automatic use of personal data in the form of your browsing history in order to show you advertisements tailored to your individual interest. This data is not stored on my website.

This type of advertising is the most common type of advertising that you will encounter on the internet.

Analytics (website traffic tracking)

This website uses analytics software in order to monitor various aspects of website traffic. For example, I am interested in understanding which countries my readers live in.

Analytics software is very common across the internet – almost every website uses some form of this type of technology.

The analytics software that I use tracks lots of details about the location of my website users, like state/city and IP address, as well as whether the site is being accessed with a desktop computer, tablet, or mobile phone, among other details.

This information is only used in order to make the website content better and to understand how my website is being used. There is no name or physical address associated with information gathered using traffic analytics software.

How to Request that Your Data be Deleted

As I mentioned previously in this disclosure, I do not personally keep records of any personal data belonging to readers of this website, aside from e-mail addresses and correspondence between readers who send me e-mails.

I support the idea that every internet user should be able to decide how their personal information is used. If you would like me to delete any personal data related to your use of my website and personal correspondence with me, please e-mail me at mercedes @ (remove the spaces before and after the @ symbol before sending, please!)

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